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Uber

The MCA crew drove up to Edmonton from Calgary to work with Uber on a drinking and driving campaign.
We sat down with some of their drivers and listened to them explain in their own words the importance of keeping the roads free of intoxicated drivers. This campaign was aired on television in multiple provinces across Canada.

The goal of this campaign was to educate people on how Uber is a safe alternative when you are out having drinks and how you can become a part of the fight.